How To Make It in the New Music Business Free Pdf

ISBN: 1631491504
Title: How To Make It in the New Music Business Pdf Practical Tips on Building a Loyal Following and Making a Living as a Musician
Author: Ari Herstand
Published Date: 2017
Page: 457

“This is the single best book on the current music business. An absolute must-read for every musician.” - Derek Sivers, Sivers.org, founder of CD Baby“Ari is at the front of the front. He gets it. I've read a hundred how-to-make-it-in-the-music-biz books, and this one is today's definitive, comprehensive manual.” - Jack Conte, 150+ Million YouTube Views, Pomplamoose, CEO of Patreon“Ari understands this space. He gives a tremendous amount of information. Anyone wanting to make music for a living should read this, period.” - Peter Hollens, 150+ million YouTube views“An indispensable and comprehensive manual on how to navigate the modern music business.” - Forbes“The best ‘how to’ book of its kind. As a working artist himself, Herstand knows of what he speaks. . . . The book crackles with the actual experience of being a working artist. Highly recommended.” - Music Connection“There is a great divide between what the young musician thinks being a rock star is and what actually working as a musician entails. Ari fills in the blanks with his light hearted yet blunt demeanor. He's the informed older brother most of us never got in this crazy, confusing industry.” - Andy Grammer, chart-topping singer/songwriter“Incredibly valuable. Not just for musicians, but for entrepreneurs and anyone else wanting to succeed in the music business. Ari has written the ultimate guide on how to make it in the music business. Incredibly detailed yet fun to read, this is the book that generations of musicians will rely on to build their careers. One day, all these quotes will be replaced by quotes from A-list rock stars who got their start by reading this book.” - Philip Kaplan, CEO and founder of DistroKid, Fandalism“There are few careers more difficult than being a professional musician, but How to Make It in the New Music Business will absolutely increase your chances of success. Ari Herstand is a fresh, emerging authority on a music industry that is just taking shape, and a fearless tour guide in a brand-new jungle. I highly recommend this for your music career.” - Paul Resnikoff, Publisher, Digital Music News“There are a lot of books that attempt to describe how to make and do ‘it’ in the music business. What sets Ari apart is his not only his insatiable curiosity, research and conclusions but also the fact that he is a musician that has actually done the very ‘it’ he writes about. Reading Ari’s book teaches you what the music industry actually is, not what others think it should be.” - Jeff Price, Founder of Tunecore, Audiam“No one has ever laid out a roadmap to a successful music career in today’s world as Ari has in his book. Covering things like proper etiquette when emailing promoters to getting your songs placed in film and TV, Ari expedites the sometimes tedious process of learning what it takes to be a professional musician. If you want to take your career seriously, read this book.” - Andrew Leib, artist manager Ari Herstand is a DIY musician who has played over seven hundred shows around the country, has performed on The Ellen DeGeneres Show, has charted in the top 10 on iTunes and has had his music featured in countless TV shows, commercials and films. He currently fronts the funk band Brassroots District. In 2012, Herstand launched the music business advice blog Ari’s Take (www.aristake.com), which was nominated by L.A. Weekly as one of the best music blogs of Los Angeles.

"Ari is at the front of the front. He gets it. I've read a hundred how-to-make-it-in-the-music-biz books, and this one is today's definitive, comprehensive manual." ―Jack Conte, 150+ million YouTube views, Pomplamoose, CEO of Patreon

Forget everything you think you know about the odds of “making it” in the music industry. Today, odds mean nothing and success is not about lucky breaks. It’s about conquering social media, mastering the art of merchandising and simply working harder and being smarter than everyone else. We are living in the midst of an industry renaissance, one that has left the record companies desperately struggling to maintain their prominence, as a subculture of dedicated, DIY (do-it-yourself) musicians have taken over. These days talent is a given and success has to be earned.

In 2008, Ari Herstand boldly turned in his green Starbucks apron to his manager, determined to make a living off his craft as a singer/songwriter. Almost a decade later, he has become a founding member of the new DIY movement and a self-sustaining musician, all without the help of a major label. Now, drawing from years of experience, Herstand has written the definitive guide for other like-minded artists, the ones who want to forge their own path and not follow the traditional markers of success, like record sales, hits on the radio or the amount of your label advance. Incredibly comprehensive and brutally honest throughout, How to Make It in the New Music Business covers every facet of the "new" business, including how to:

Build a grass-roots fan base―and understand the modern fan
Book a profitable tour, and tips for playing live, such as opening vs. headlining etiquette, and putting on a memorable show
Become popular on YouTube, Spotify and SoundCloud
Get songs placed in film and television
Earn royalties you didn’t know existed and reach your crowdfunding goals

Musicians will not only be introduced to all the tools available today but will be shown how to effectively leverage them to actually make money. More important, they will develop the mindset to be aware of new advancements both online and in the real world and always stay in tune with a constantly evolving landscape.

There has never been a better time to be an independent musician. Today, fans can communicate with their idols by simply picking up their phones, artists are able to produce studio-worthy content from their basement and albums are funded not by "record men" but by generous, engaged supporters. As result, How to Make It in the New Music Business is a must-have guide for anyone hoping to navigate the increasingly complex yet advantageous landscape that is the modern music industry.

Every musician should read this! If you want to get somewhere with your music, this is a must-have! Most books give endless links to websites and such that went defunct before the book was even published. This one gives you the information to what you should look for instead. What also makes this book amazing is the way it is written. Not like a boring business management book, but like Ari was sitting down and actually talking to you. There's a lot of humor that comes with a lot of information on every subject you'd need to know (including a chapter on how to live as a musician in L.A., NYC, and Nashville), but in a way that doesn't make it boring.I highly recommend it to anyone that wants to do more than just play in their bedroom and move up in the wonderful world of music.So great that I bought ALL THREE formats: audio, eBook, and Hard Cover This is absolutely THE BEST book out there (at the time of this review) on how to make a great living in the new music business. Being a 6-figure musician myself for the last 5 years, I can personally attest that this great resource assumes that you work hard, have sufficient talent, work really hard, and follow the directions provided in such great detail in this comprehensive music career guide. And did I mention that it’s hard work?Although you have to Do The Work, Ari shares so many excellent industry insights and creative ideas that you can *work hard* on what MATTERS to your music career, and not just spin your wheels. You will learn about everything from writing better songs to producing better recordings to branding your music to licensing/monetizing your music and more.I say this guide is comprehensive because Ari goes into great detail on all aspects of the music industry. Whether you are a seasoned pro or just beginning, this book can help you to achieve your dreams of being a successful, independent professional musician making a good living doing what you LOVE.Do yourself a favor and GET THIS BOOK and REALLY follow Ari’s great advice.An aside: I bought all three versions so I could listen to the audiobook while I run/exercise, use the eBook for it’s keyword search-ability, and have the hard copy to mark up like a Bible. I have NEVER bought all versions of any book. This book is THAT GOOD.Read it once to get a clue and a second time (with a notepad) to get a plan. How To Make It in the New Music Business: Practical Tips on Building a Loyal Following and Making a Living as a MusicianI have made my living as a solo cover singer for nearly a decade and lead singer of a traveling cover band for over 6 years continuously before that. I am no stranger to "making a living" as a musician. In fact, I earn as much as the average household in the country. Its my "day job" that I've always dreamed of transitioning into an independent recording and touring career, playing my own songs, but just never knew the next step.In 2008, I actually googled, "independent recording artist" and found NOTHING useful...flash forward to today and you get pages and pages of websites dedicated to the the new music business, but just as little by way of the actual list of tried and true strategies and honest tough-love revelations and explanations found in the pages of Ari Herstand's "How to Make it in the New Music Business"...I can't wait to get started on my true calling and I wish you luck with yours!

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